Workleap - Martyn Bassett Associates

Workleap was searching for their first-ever design leader, Vice President of Product Design & User Experience, to help shape the future of their product design.

“What set Martyn Bassett Associates apart is their knowledge of the product design community and their commitment to truly understanding who we are. Their partnership went beyond recruitment—it was about uncovering a product design leader who would align with our growth journey.“

–– Daniel Shapiro, CPO

The Search

Workleap was searching for their first-ever design leader, Vice President of Product Design & User Experience. This role would be responsible for shaping the future of design, assisting the broader multi-year business plan of making their product more efficient for users globally, and leading a 12+ person design team.

The Client

Workleap is a North American venture-backed HR tech software organization, which has scaled to $100M ARR and a workforce surpassing 400. Today, Workleap provides employee engagement, productivity, collaboration, and onboarding solutions to over 15,000 customers globally.

The Hire

The hire had 7+ years of product design leadership experience working with top global tech companies and bringing extensive experience building platform-level user experiences as well as 15+ years in visual design as a Creative Director for global fashion brands.

Most recently, the Senior Manager of Product Design at a global investment tech, they led an 8+ person design team and managed the entire platform unification strategy (similar to our client’s product mandate). This award-winning (3x Webby Awards) candidate is an active design-leadership mentor and heavily involved within the Canadian design community.

The Timeline

Number of days to the first round of resumes: 9
Number of candidates considered: 10
Number of candidates interviewed: 9
Number of business days to complete the search: 50

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"When hiring our first CPO, we were looking to branch out beyond our network. The Martyn Bassett Associates team was able to source candidates that we were wanting, but unable to get on our own. We were presented with a wide range of fantastic candidates."

"What I love about working with this team is they’re there to help. I have weird requests, they jump on the phone and we figure it out. I need someone in a hurry, they hustle. I maybe need someone ages from now, they keep an eye out. I have a question about a salary, or am unsure about how to approach something they know. We’ve used them for a few years, and we’ve had nothing but great experience working together. Wish I had found them a few years sooner.”

"We were impressed with both the speed and the high-calibre of candidates we had to choose from. Martyn Bassett Associates really listen to what you’re looking for and the entire process is very smooth and stress-free."

"The entire Martyn Bassett team was easy to work with and we were able to quickly develop an open and transparent partnership. Leveraging their strong expertise and extensive talent network, they helped us find the technology sales leaders and management services experts we needed."

"A true value-adding partner in identifying talent. The team at Martyn Bassett Associates were quick to zero-in on our requirements and rigorous in pre-qualifying candidates for consideration. They are focused and fast! Their expertise and experience added value throughout the process and resulted in an outstanding final outcome for Roadpost. This is a team that will strive to exceed expectations."